The 90′s are back.
So it comes as no surprise Madonna would try and capitalise on her most controversial decade by unveiling a perfume with the same name as her iconic 1991 film, Truth or Dare, aka In Bed With Madonna.
The soundtrack to the ad is a remix of Madonna’s ‘Girl Gone Wild’.
We get it, you’re bad.
The ad, shot by Mert & Marcus, will be played in full from April 3rd, but here’s a sneak peek.
Whatchyathink?
Ff, a little late to the game (geddit?) has just watched Madonna’s Superbowl extravaganza.
Can we just say…wow.
The energy this fembot woman possesses, at 53, is staggering and we wish we had even an ounce of her stamina.
And the threads! All Givenchy by Riccardo Tisci Couture.
Her bespoke headpiece was designed by Philip Treacy and the bling was provided by Bulgari.
Tisci said of the three-outfit parade: ‘People say everything has a limit, but limits do not exist with Madonna.’ Clearly.
This 12 minute production is the work of a legend and we doubt there will ever be a pop star like her again.
Although she performed new single Gimme all your Luvin’ with Nicki Minaj and MIA, our favourite parts of the show were Madge singing the classics.
Vogue, Like a Prayer, even Music….
Imagine a greatest hits tour! One for her eightieth birthday maybe?
So Madonna has released her new single, Gimme all your Luvin’, beamed to 150 million people worldwide.
We think we can safely say the fashion is the best part of this video.
Ff loves the Burberry trench, leather, big pants, D&G lace and 90′s giant Crucifix throwback.
Madge is on a mission to prove she can wear cropped tops, hang out with the cool kids (in this case, MIA and Nicki Minaj) act 25 and look age-defyingly good.
Mission accomplished.
But then we remembered she’s 53, and it kind of creeped us out.
